LINK Western Kenosha Transportation

LINK Western Kenosha Transit Van

When Western Kenosha Transit sought to rejuvenate their image and boost ridership, they turned to Dooley & Associates. Our mission was clear: transform the image of public transportation from outdated to indispensable.

Services Provided:

  • Marketing Consulting & Strategy

  • Graphic Design

  • Logo & Brand Development

  • Search & Display Advertising

  • Social Media Posting & Management

Transit Survey Ballot Box Design by Dooley & Associates
Transit Survey Postcard Design by Dooley & Associates
Transit Survey Flyer Design by Dooley & Associates

Our journey began with the voices of the community, leveraging a comprehensive survey to tap into the existing sentiments and awareness levels about Western Kenosha Transit. Our goal was not just to hear but to listen and understand the core of the community’s reservations.

LINK Logo Design by Dooley & Associates

In early February 2024, the new face of Western Kenosha Transit was unveiled, LINK Western Kenosha Transportation, a revitalized service emphasizing ‘Your Route to a Better Rural Journey.’ This update, which includes visual updates to vehicles and communication, is not the introduction of a new service but a comprehensive refresh of the existing one.

We collaborated with LINK Western Kenosha Transportation to produce an engaging video highlighting their personalized door-to-door public transit service. With the creative expertise of Backyard Dream Productions, the hospitality of the Aguilar family, and the talent of our actors, we brought to life the convenience of traveling west of I-94.

“Dooley & Associates helped provide a refreshing look to our Western Kenosha County Transportation Service, and we cannot thank them enough! Their expertise and knowledge led the way to better exposure and awareness of our transportation service. Dooley & Associates was always responsive, professional, and creative, thinking outside the box.”

— Heather Vanoss, Kenosha County Elder & Disability Services Manager

LINK Rack Card Design by Dooley & Associates
LINK Social Media Post designed by Dooley & Associates
LINK Banner Stand Design by Dooley & Associates

Our work with Western Kenosha Transit is a testament to the power of listening, innovating, and reimagining public transportation for the better. The rollout of the rebranded LINK Western Kenosha Transit is just the beginning. We’re committed to continuously evolving and adapting to meet the needs of the community, ensuring public transportation is not just a service but a cornerstone of daily life in Kenosha County.